{"id":96486,"date":"2020-12-29T13:15:00","date_gmt":"2020-12-29T12:15:00","guid":{"rendered":"https:\/\/droidsoft.fr\/?p=96486"},"modified":"2023-03-24T10:58:50","modified_gmt":"2023-03-24T09:58:50","slug":"facebook-et-google-unis-contre-des-poursuites-dantitrust","status":"publish","type":"post","link":"https:\/\/droidsoft.fr\/2020\/12\/29\/facebook-et-google-unis-contre-des-poursuites-dantitrust\/","title":{"rendered":"Facebook et Google unis contre des poursuites d’Antitrust"},"content":{"rendered":"\n

Les lois antitrust sont des r\u00e9glementations qui encouragent la concurrence en limitant le pouvoir de march\u00e9 d’une entreprise en particulier. Google et Facebook sont actuellement au centre d’un proc\u00e8s antitrust. Les deux g\u00e9ants auraient convenu \u00e0 l’avance de s’entraider. C’est un rapport r\u00e9cent du Wall Street Journal qui nous l’apprend. Selon le rapport, un ensemble de documents de la poursuite a \u00e9t\u00e9 examin\u00e9 et les expurgations ont \u00e9t\u00e9 supprim\u00e9es. Les documents concernent un accord sign\u00e9 par les deux soci\u00e9t\u00e9s en 2018, d\u00e9crivant un accord sur la publicit\u00e9. Selon le proc\u00e8s qui a lieu au Texas, l’accord \u00e9touffe la concurrence et enfreint les lois antitrust.<\/p>\n\n\n\n

\"Facebook<\/figure>\n\n\n\n

Deux ennemis unis dans l’adversit\u00e9 <\/h2>\n\n\n\n

Lors de leur soumission initiale, les documents ont \u00e9t\u00e9 expurg\u00e9s. Google a \u00e9t\u00e9 accus\u00e9 d’accorder \u00e0 Facebook un traitement pr\u00e9f\u00e9rentiel dans la publicit\u00e9. Et cela inclut pr\u00e9tendument un acc\u00e8s sp\u00e9cial aux donn\u00e9es de Google<\/a>. Facebook aurait accept\u00e9 de fournir moins de support aux plateformes concurrentes. Il semble que les documents d\u00e9crivent \u00e9galement un accord pour \u00ab\u00a0coop\u00e9rer et s’entraider pour r\u00e9pondre \u00e0 toute action antitrust\u00a0\u00bb. De plus, les documents feraient \u00e9tat d’un autre accord pour \u00abinformer rapidement et pleinement l’autre partie de toute communication gouvernementale li\u00e9e \u00e0 l’accord\u00bb.<\/p>\n\n\n\n

Les deux g\u00e9ants se d\u00e9fendent<\/h2>\n\n\n\n

Google et Facebook ont \u00e9videmment r\u00e9futer les all\u00e9gations du proc\u00e8s. Google a \u00e9galement d\u00e9clar\u00e9<\/a> que l’accord sur les actions antitrust \u00e9tait extr\u00eamement courant. De plus, selon Google, les affirmations des \u00c9tats sont fausses. \u00ab\u00a0Nous ne manipulons pas la ench\u00e8res publicitaires\u00a0\u00bb, et l’accord n’\u00e9tait pas un secret, selon un porte-parole de l’entreprise. Le porte-parole a \u00e9galement d\u00e9clar\u00e9 que Facebook participe \u00e0 d’autres ench\u00e8res publicitaires<\/a>. Et qu’il n’y a rien d’exclusif dans l’implication de cette soci\u00e9t\u00e9. Les donn\u00e9es re\u00e7ues par Facebook sont \u00e9galement mis \u00e0 la disposition d’autres acheteurs. Il n’y avait donc pas non plus de traitement sp\u00e9cial. Facebook qualifie les all\u00e9gations de \u00ab\u00a0sans fondement \u00ab\u00a0. Selon le g\u00e9ant des r\u00e9seaux sociaux, ses accords visent \u00e0 favoriser le choix et \u00e0 g\u00e9n\u00e9rer des avantages pour les annonceurs, les \u00e9diteurs et les petites entreprises.<\/p>\n\n\n\n

C’est assez curieux de voir deux grands concurrents comme Facebook et Google coop\u00e9r\u00e9es de cette mani\u00e8re. Quoi qu’il en soit nous allons suivre de tr\u00e8s pr\u00e8s cette actualit\u00e9 et nous informeront de son avanc\u00e9e.<\/p>\n","protected":false},"excerpt":{"rendered":"

Les lois antitrust sont des r\u00e9glementations qui encouragent la concurrence en limitant le pouvoir de march\u00e9 d’une entreprise en particulier. Google et Facebook sont actuellement au centre d’un proc\u00e8s antitrust. Les deux g\u00e9ants auraient convenu \u00e0 l’avance de s’entraider. C’est un rapport r\u00e9cent du Wall Street Journal qui nous l’apprend. Selon le rapport, un ensemble […]<\/p>\n","protected":false},"author":5181,"featured_media":96488,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[545],"tags":[67,2368,2651,175,2447,171,54,1876],"class_list":{"0":"post-96486","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-actu","8":"tag-action","9":"tag-avantages","10":"tag-choix","11":"tag-concurrence","12":"tag-ete","13":"tag-facebook","14":"tag-google","15":"tag-plateformes"},"yoast_head":"\nFacebook et Google unis contre des poursuites d'Antitrust – DroidSoft<\/title>\n<meta name=\"description\" content=\"Les lois antitrust sont des r\u00e9glementations qui encouragent la concurrence en limitant le pouvoir de march\u00e9 d'une entreprise en particulier. 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