{"id":98753,"date":"2021-02-21T09:30:00","date_gmt":"2021-02-21T08:30:00","guid":{"rendered":"https:\/\/droidsoft.fr\/?p=98753"},"modified":"2023-03-24T13:37:33","modified_gmt":"2023-03-24T12:37:33","slug":"nothing-rachete-essential-le-cofondateur-de-oneplus-va-t-il-relancer-la-marque-android","status":"publish","type":"post","link":"https:\/\/droidsoft.fr\/2021\/02\/21\/nothing-rachete-essential-le-cofondateur-de-oneplus-va-t-il-relancer-la-marque-android\/","title":{"rendered":"Nothing rach\u00e8te Essential : le cofondateur de OnePlus va-t-il relancer la marque Android ?"},"content":{"rendered":"\n<p>La question reste bien pos\u00e9e apr\u00e8s le rachat de Essential par Nothing. &nbsp;Le cofondateur de OnePlus a de grandes ambitions pour Essential. Sera-t-il question de relancer dans la foul\u00e9e la marque appartenant au p\u00e8re d\u2019Android ?<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1200\" height=\"750\" title=\"Nothing rachete Essential le cofondateur de OnePlus va t il relancer la marque du pere dAndroid - Nothing rach\u00e8te Essential : le cofondateur de OnePlus va-t-il relancer la marque Android ?\" src=\"https:\/\/droidsoft.fr\/wp-content\/uploads\/2021\/02\/Nothing-rachete-Essential-le-cofondateur-de-OnePlus-va-t-il-relancer-la-marque-du-pere-dAndroid.jpg\" alt=\"Nothing rach\u00e8te Essential : le cofondateur de OnePlus va-t-il relancer la marque Android ? Actualit\u00e9\" class=\"wp-image-98754\" srcset=\"https:\/\/droidsoft.fr\/wp-content\/uploads\/2021\/02\/Nothing-rachete-Essential-le-cofondateur-de-OnePlus-va-t-il-relancer-la-marque-du-pere-dAndroid.jpg 1200w, https:\/\/droidsoft.fr\/wp-content\/uploads\/2021\/02\/Nothing-rachete-Essential-le-cofondateur-de-OnePlus-va-t-il-relancer-la-marque-du-pere-dAndroid-1000x625.jpg 1000w, https:\/\/droidsoft.fr\/wp-content\/uploads\/2021\/02\/Nothing-rachete-Essential-le-cofondateur-de-OnePlus-va-t-il-relancer-la-marque-du-pere-dAndroid-768x480.jpg 768w, https:\/\/droidsoft.fr\/wp-content\/uploads\/2021\/02\/Nothing-rachete-Essential-le-cofondateur-de-OnePlus-va-t-il-relancer-la-marque-du-pere-dAndroid-320x200.jpg 320w, https:\/\/droidsoft.fr\/wp-content\/uploads\/2021\/02\/Nothing-rachete-Essential-le-cofondateur-de-OnePlus-va-t-il-relancer-la-marque-du-pere-dAndroid-450x281.jpg 450w, https:\/\/droidsoft.fr\/wp-content\/uploads\/2021\/02\/Nothing-rachete-Essential-le-cofondateur-de-OnePlus-va-t-il-relancer-la-marque-du-pere-dAndroid-780x488.jpg 780w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Un pass\u00e9 douloureux pour Essential<\/strong><\/h2>\n\n\n\n<p>Au d\u00e9but de l\u2019ann\u00e9e 2020, Essential avait annonc\u00e9 sa fermeture d\u00e9finitive. Il n\u2019a fallu que trois ans d\u2019exercice pour que la marque d&rsquo;Andy Rubin ne d\u00e9pose son bilan. En r\u00e9alit\u00e9, le constructeur n&rsquo;a pas r\u00e9ussi \u00e0 survivre \u00e0 l&rsquo;\u00e9chec commercial cuisant concernant son premier smartphone. L\u2019Essential Phone avait enregistr\u00e9 des d\u00e9boires judiciaires du fait de son cr\u00e9ateur. Andy Rubin a \u00e9t\u00e9 accus\u00e9 par une employ\u00e9e de Google de harc\u00e8lement sexuel. Il a fallu d\u00e9bourser une vraie fortune pour &nbsp;\u00e9viter tout scandale. C\u2019est ce qui a <a href=\"https:\/\/droidsoft.fr\/2013\/02\/27\/google-a-pousse-une-nouvelle-icone-de-parametres\/\" target=\"_blank\" rel=\"noreferrer noopener\">pouss\u00e9 Google<\/a> a \u00e9cart\u00e9 d\u00e9finitive Rubin de l&rsquo;entreprise. Il a obtenu une somme de 90 millions de dollars \u00e0 titre d&rsquo;indemnit\u00e9s. Dans un contexte pareil, la marque Essential a \u00e9t\u00e9 compl\u00e8tement enterr\u00e9e. Les nombreux projets qui \u00e9taient en cours tels que Essential Phone 2 n\u2019ont pas surv\u00e9cus. Ils ont \u00e9t\u00e9 simplement annul\u00e9s.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Un avenir certainement radieux<\/strong><\/h2>\n\n\n\n<p>La marque Essential&nbsp; a fait l\u2019objet d\u2019un rachat discret par Nothing. Cette derni\u00e8re est la <a href=\"https:\/\/droidsoft.fr\/2021\/01\/29\/carl-pei-devoile-lapres-oneplus-avec-sa-nouvelle-marque-nothing\/\" target=\"_blank\" rel=\"noreferrer noopener\">nouvelle marque de Carl Pei<\/a>. Elle a fait son apparition sur le march\u00e9 mobile en janvier dernier. Nothing est la propri\u00e9t\u00e9 de l&rsquo;illustre cofondateur de la <a href=\"https:\/\/droidsoft.fr\/2021\/02\/06\/oneplus-nord-n1-5g-prochain-milieu-de-gamme-de-la-marque\/\" target=\"_blank\" rel=\"noreferrer noopener\">marque OnePlus<\/a>. Il avait quitt\u00e9 son poste vers la fin 2020. Pour l&rsquo;instant, on ignore bien les conditions de ce rachat. Nothing ambitionne n\u00e9anmoins d&rsquo;exploiter \u00e0 bon escient la marque de Andy Rubin. On ne sait pas si Carl Pei a opt\u00e9 pour Essential en vue de se lancer en r\u00e9alit\u00e9 sur le march\u00e9 du smartphone. Nothing a pr\u00e9f\u00e9r\u00e9 garder le suspens en refusant de se pr\u00eater \u00e0 tout commentaire. Il va se concentrer sur la cr\u00e9ation des accessoires audio.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La question reste bien pos\u00e9e apr\u00e8s le rachat de Essential par Nothing. &nbsp;Le cofondateur de OnePlus a de grandes ambitions pour Essential. Sera-t-il question de relancer dans la foul\u00e9e la marque appartenant au p\u00e8re d\u2019Android ? Un pass\u00e9 douloureux pour Essential Au d\u00e9but de l\u2019ann\u00e9e 2020, Essential avait annonc\u00e9 sa fermeture d\u00e9finitive. Il n\u2019a fallu [&hellip;]<\/p>\n","protected":false},"author":5181,"featured_media":98754,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[545],"tags":[2245,1545,2363,54,2329,1991,1864,2434,2367],"class_list":{"0":"post-98753","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-actu","8":"tag-accessoires-android","9":"tag-andy-rubin","10":"tag-audio","11":"tag-google","12":"tag-harcelement","13":"tag-objet","14":"tag-oneplus","15":"tag-phone","16":"tag-smartphone"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.8 (Yoast SEO v23.8) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Nothing rach\u00e8te Essential : le cofondateur de OnePlus va-t-il relancer la marque Android ? &#8211; DroidSoft<\/title>\n<meta name=\"description\" content=\"La question reste bien pos\u00e9e apr\u00e8s le rachat de Essential par Nothing. &nbsp;Le cofondateur de OnePlus a de grandes ambitions pour Essential. 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